HikCentral Heat Mapping Licence, 1 Month, HC-T&HCC-HeatMapping/1M

Introduction to the HikCentral Heat Mapping Licence (HC-T&HCC-HeatMapping/1M)

The HC-T&HCC-HeatMapping/1M from Hikvision is a 1-month subscription licence that unlocks heat-mapping reporting inside HikCentral and HikCentral Connect environments. Designed for retailers, operations teams and systems integrators, this software module offers camera-level and global heat maps, dwell-time and people-count filtering and direct comparison tools to evaluate promotional-day traffic against baseline days. As a short-term, licence-key-based analytics add-on, it provides a quick way to pilot or run limited-time campaigns with actionable visual insights into in-store movement and customer behaviour.

Key features at a glance

• Duration:1-month time-limited licence — ideal for trials, seasonal campaigns or short-term analysis.
• Heat maps:Camera-level and aggregated global heat maps to visualise where people concentrate across one camera or a whole site.
• Filtering:People-count and dwell-time filters that isolate meaningful hotspots and exclude transient traffic.
• Comparison reports:Promotion-day versus baseline-day analysis to measure campaign impact directly.
• Integration:Module for HikCentral / HikCentral Connect — activates through a digital licence key and relies on the HikCentral platform and compatible cameras.

Detailed specifications and benefits

• Manufacturer:Hikvision
• Part number:HC-T&HCC-HeatMapping/1M
• Licence type:Subscription module (video analytics/reporting)
• Validity:1 month
• Report types:Camera and global heat-map reports
• Filters:Dwell-time and people-count thresholds
• Comparison:Promotion-day vs baseline-day heat-map reports
• Supported platforms:HikCentral and HikCentral Connect
• Prerequisites:Requires appropriate HikCentral base licence and compatible camera models/firmware
• Delivery:Digital licence key / activation

Heat-mapping turns raw camera data into clear visual stories. With this licence, you can:

• Identify hotspots:See where customers linger or queue, so you can adapt store layouts, merchandising and staffing.
• Quantify promotional impact:Use the promo-day vs baseline comparison to evaluate whether special offers or window displays drove more attention and dwell time.
• Filter noise:Dwell-time and people-count thresholds help you focus on meaningful interactions rather than passersby.
• Aggregate insights:Combine camera-level maps into global site maps for a unified view across multiple entrances, aisles or separate stores.
• Low-friction deployment:As a digital licence scoped to HikCentral, deployment is software-focused — no new hardware shipment required if your system is already compatible.

Use cases and scenarios where the product excels

Retailers are among the primary beneficiaries of heat-mapping. Use the licence to measure footfall patterns around promotional displays, test new product placements and verify whether changes to store layout impact customer flow. For limited-time promotions, the 1-month licence is especially useful: you can enable heat mapping only for the campaign window and avoid ongoing licence costs.

Marketing teams can pair sales results with heat-map analytics to understand whether increased dwell time or concentrated traffic correlated with conversion. The built-in promotion-day vs baseline-day comparison simplifies this evaluation by showing whether a campaign actually redistributed or increased customer attention.

Facilities managers can identify congestion points that create queues, safety risks or operational inefficiencies. In busy periods or during one-off events, enabling the licence for a month can reveal whether changes to signage, queuing systems or staffing levels improved flow.

For integrators selling or managing HikCentral deployments, the 1-month licence is a convenient upsell or trial feature for end customers. It lets integrators demonstrate analytics value during onboarding, pilot projects or seasonal rollouts without requiring a long-term commitment from clients.

Comparisons with similar products in the market

Heat-mapping and people-count analytics are available from many vendors, but the HC-T&HCC-HeatMapping/1M has characteristics that make it distinctive in certain contexts:

• Tightly integrated with HikCentral:If you already run HikCentral or HikCentral Connect, this module installs within a familiar platform and leverages existing camera connections and user management. Competing solutions that require separate analytic servers or cloud subscriptions can add complexity and integration overhead.
• Short-term licensing option:Many analytics licences are annual or perpetual with additional maintenance. A 1-month subscription is valuable for short campaigns, pilots or temporary needs — it reduces upfront commitment and cost for limited analyses.
• On-premises control vs cloud alternatives:Some competitors offer cloud-based heat maps that simplify deployment but raise data residency or bandwidth concerns. Because this licence is part of HikCentral, it can be used in on-premises or hosted environments where organisations prefer to keep video analytics within their controlled infrastructure.
• Feature parity:Typical competing products offer heat maps, dwell-time analysis and people counting, but differences appear in accuracy, camera compatibility and reporting flexibility. Hikvision’s solution benefits from being designed to work with HikCentral-compatible camera models and firmware, but buyers should confirm exact camera-model support and firmware requirements before purchase.

Customer testimonials and real-world feedback

Note: As a software licence rather than a physical product, reviews tend to come from end users and systems integrators who have activated the module on their HikCentral deployments. Typical feedback themes include:

• Positive: Rapid insights for campaigns.Retail managers often report that enabling heat mapping for a promotion window produced clear visual evidence of which displays attracted attention and whether staff allocation matched footfall.
• Positive: Ease of activation for existing HikCentral users.IT teams appreciate that the licence is delivered as a digital key and that reporting integrates into the existing HikCentral dashboard when prerequisites are met.
• Constructive: Compatibility checks required.A common caution is to verify camera model and firmware compatibility in advance; some users who tried to activate features on older cameras found that certain analytics functions were limited or unavailable until firmware was updated or cameras replaced.
• Constructive: Short licence lifecycle planning.Because the licence lasts one month, organisations using it for ongoing insights may prefer longer licences or recurring subscriptions to avoid repeated activations and administrative overhead.

When seeking testimonials for marketing or purchase decisions, ask vendors or integrators for case studies focused on campaign ROI, dwell-time improvements or layout changes driven by heat-map evidence.

How to evaluate whether this licence is right for you

• Existing HikCentral environment:If you already run HikCentral or HikCentral Connect and have compatible cameras, this licence is a low-friction way to add analytics.
• Short-term needs:Use the 1-month option for pilot studies, seasonal promotions or special events where you only need temporary analytics.
• Camera and firmware compatibility:Confirm with Hikvision documentation or your integrator that your cameras and HikCentral base package support the heat-mapping features.
• Data and privacy considerations:Because heat maps are derived from people-count and dwell-time metrics rather than personally identifiable imagery, they are well-suited to privacy-aware analytics. Still, ensure your use complies with local regulations and store policies.

Conclusion: Why the HC-T&HCC-HeatMapping/1M is a strong choice

The HC-T&HCC-HeatMapping/1M licence is an effective, targeted analytics add-on for organisations using HikCentral or HikCentral Connect. Its strengths are clear: straightforward digital delivery, camera-level and global heat maps, dwell-time and people-count filters to reduce noise, and promotion-vs-baseline comparisons that directly measure marketing and operational impact. The 1-month term gives flexibility for pilots, campaigns and temporary analysis without long-term commitment, making it a practical choice for retailers, operations teams and integrators who want quick, visual insight into customer movement.

Before purchasing, confirm platform and camera compatibility and weigh whether a short-term licence meets your ongoing needs. If you have a HikCentral deployment and a time-limited requirement for analytics — seasonal campaigns, A/B layout tests or event monitoring — this heat-mapping module is a pragmatic, cost-effective way to convert video data into actionable decisions.